Marketing and Sales Performance and Planning Manager
We are looking for:
Marketing and Sales Performance and Planning Manager who will contribute to CABBY by driving growth and ensuring the success of the company’s services. You will be responsible for developing a strategic and analytical approach, combined with industry-specific knowledge and strong leadership skills, to effectively manage marketing and sales initiatives, optimize performance, and lead a dynamic team in a highly competitive and rapidly evolving industry.
Roles and Responsibilities:
A. Market Analysis and Strategy Development
- Conduct in-depth Market Research to understand customer preferences, competitor strategies and market trends in the mobility sector.
- Develop targeted marketing and sales strategies to attract new riders and retain existing ones.
B. Campaign Management
- Plan, execute and oversee marketing campaigns across various channels (digital, social, media, outdoor advertising, partnerships, etc)
- Analyze the effectiveness of campaigns and adjust strategies to optimize performance.
C. Customer Acquisition and Retention:
- Design and implement programs to acquire new customers and increase lifetime value of existing customers.
- Oversee loyalty programs, promotions, and special offers to drive customer engagement.
D. Partnership Development:
- Establish and maintain Partnerships with businesses, municipalities, and other stakeholders to expand the service reach and enhance brand visibility.
- Negotiate and manage partnership to ensure mutual benefits and strategic alignment.
E. Budget and Financial Management:
- Manage the marketing and sales budget, ensuring cost-effective use of resources.
- Forecast sales and marketing expenses and monitor financial performance against targets.
F. Team Leadership:
- Lead a team of marketing and sales professionals, providing guidance, support, and professional development opportunities.
- Foster a collaborative and innovative team environment.
G. Technology Integration:
- Utilize technology and data analytics to enhance marketing and sales efforts.
- Implement customer relationship management (CRM) systems and other tools to track and improve performance.
About You
Qualification and Experience:
- Bachelor’s degree in marketing, Business Administration, or related fields.
- 10 Years of total experience with 5 years direct experience in managerial role preferably in mobility or ride hailing company.
- Experience working in startup companies.
- Experience developing long-term strategies and adapt them to a fast-changing market.
- Experience in sales planning, execution and achieving revenue targets.
Knowledge and Skills:
- Understanding ride sharing/mobility services industry, including key players, regulations, and technological trends.
- Awareness of urban mobility challenges and solutions.
- Ability to analyze large datasets to derive actionable insights.
- Ability to use data analytics tools and software.
- Proficient in using digital marketing, social media strategies, and traditional marketing methods.
- Excellent negotiation and relationship building.
- Excellent on Leading and motivating diverse teams.
- Strong Communication and Interpersonal skills.
Required Skills
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Social media and mobile marketing
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Sales
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Business Development
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Customer Relationship Management (CRM)
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Business Process Modeling
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Sales reporting
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Market research
How To Apply
Qualified applicants can submit Cover Letter and CV through the below shown E-mail address:
Dispatch Manager
We are looking for:
Dispatch Manager that will receive and answer customer calls, dispatching appropriate response teams and vehicles. They coordinate logistics between customers and drivers, ensuring efficient routing and response times. The Dispatcher manages the dispatch system, monitors driver logs, tracks routes, and keeps detailed records of activities. They address problems and provide solutions to ensure smooth operations.
Roles and Responsibilities:
1. Communication and Coordination:
- Receive and dispatch ride requests.
- Prioritize ride requests based on urgency and importance.
- Dispatch vehicles using radio, phone, or computer systems.
- Monitor driver routes and status to coordinate and optimize schedules.
- Maintain communication with drivers to ensure timely pick-ups and drop-offs.
- Address problems and provide solutions to drivers and customers.
2. Data Management:
- Enter ride request data into the system and maintain logs and records.
- Manage a large volume of inbound and outbound calls.
- Follow company scripts and procedures for handling various call topics.
3. Customer Service:
- Identify customer needs, clarify information, research issues, and provide solutions.
- Inform customers about ride costs, estimated wait times, and other relevant details.
- Ensure drivers follow company guidelines and monitor their performance.
4. Training and Monitoring:
- Train newly hired dispatchers.
- Stay informed about events that may increase ride demand.
- Manage fleet readiness and ensure vehicles are safe and available for customer transport
About You
Qualification and Experience:
- 12th Grade/Diploma Certificate
- Previous experience as a Technical Support, Call Center Operator or Customer Service
- General knowledge of Addis Ababa landscape
- Proven Experience as dispatcher or relevant position is a plus
- Good Knowledge in Computer usage
- Active Listener with excellent communication skills
- Sound Judgement and critical thinking skills
Required Skills
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Active listening
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Communication
How To Apply
Qualified applicants can submit Cover Letter and CV through the below shown E-mail address: